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Market outlook of the home theater market

A home theater refers to a set of audio systems that are interconnected with audio and video systems like a DVD/Blu-ray player, TV, or other sound systems. The global market for home theaters is expected to witness steady growth during the forecast period and is influenced by factors like the growing number of smart homes across the globe. These factors promote the prospects for growth in this market during the forecast period and results in its impressive market value of more than USD 28 billion by 2020.

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Technavios market research analyst has estimated eminent factors, such as the wireless streaming of audio content, to drive market growth during the forecast period. Recently, it has been observed that most of the audio systems are equipped with wireless features like Bluetooth and Wi-Fi connectivity. The ability of these devices to connect to portable devices like smartphones, tablets, and laptops is a significant factor that impels growth in this market during the forecast period.

Geographical segmentation of the home theater market

Americas
APAC
EMEA

Geographically, the Americas are expected to account for a market share of nearly 40% by 2020. The high market share of this region can be attributed to the growing preference of the consumers towards better visual and audio effects. Since this region is an early adopter of the home theater technology, the market in this region is expected to reach a level of saturation during the forecast period.

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Competitive landscape and key vendors - Bose, LG Electronics, Panasonic

This market is highly competitive and fragmented due to the presence of numerous large and small vendors. Intense competition, rapid advances in technology, and frequent changes in consumer preferences are examples of some factors that pose significant challenges to the vendors. These vendors compete with each other on the basis of performance, innovation, product features, quality, low cost, selling price, distribution, and financial stability to gain maximum prominence in this market during the forecast period.

Key vendors in this market are -

Bose
LG Electronics
Panasonic
Samsung Electronics
Sony

Other prominent vendors analyzed in this market research are Atlantic Technology, Bowers & Wilkins, D&M, Definitive Technology, GoldenEar Technology, Harman, Koninklijke Philips, Logitech International, Monitor Audio, Pioneer, Sharp, Sonos, and Toshiba.